Launched in 2010, JF Homes is the Group’s premium furniture and interiors brand — imported collections, Pakistan-made craftsmanship, and an in-house design studio.
Founded
Imported collections
Interior design division
Pakistan-made range
Established in 2010, JF Homes was launched as the Group’s premium home-furnishing and furniture brand, marking its strategic entry into the high-end furniture and interior products business.
JF Homes initially introduced a distinguished collection of high-end furniture imported from Europe and the Far East, establishing a strong presence in Pakistan’s premium home-furnishing market. The brand developed multiple Home Furnishing Stores, offering customers a comprehensive range of furniture and interior products under one roof.
Today, JF Homes offers a complete home-furnishing solution, featuring an extensive range of furniture and household products, supported by large-format showrooms with a wide variety of products on display.
Imported collections and Pakistan-made craftsmanship, brought together under one in-house design service.
Alongside its imported collections, JF Homes also introduced a premium range of furniture manufactured in Pakistan under the same brand — designed and manufactured by the Group's own JF Industries, combining contemporary design, craftsmanship, and quality standards.
“Through its integrated approach — importing, manufacturing, interior design, and customer-focused furnishing solutions — JF Homes provides a complete and personalized home-furnishing experience, with a strong focus on quality, design, innovation, and customer satisfaction.”
Behind every JF Homes piece manufactured in Pakistan is JF Industries — the Group’s own factory floor at Korangi Creek, Karachi.
Where the Group began, est. 1986
Manufacturing & export, est. 2015